New faces with fresh ideas can be a tremendous resource and refreshing to a nonprofit’s staff of fundraisers. Enthusiasm is a great morale booster across the board; however, channeling a newcomer’s energy is key to ensure staying the mission’s course and keeping within the campaign’s focus. Mentoring the beginner Mentorship for the beginner fundraiser is […]
Channel – Don’t Curb – Beginner Fundraiser’s Enthusiasm Read More »
Here’s an unfortunately common scenario: A small, reborn nonprofit has had its ups and downs made public. The new administration is great, however, and on the right path to solid goals while rebuilding the reputation of the organization. Still, some donors are concerned about supporting a scholarship endowment or other future fundraising efforts because of issues
Ask for Help Handling Administrative Baggage Read More »
February 14th has come to symbolize love, care and blessings in America — which makes for the perfect holiday to strategically cultivate and steward key donors and prospects. Several weeks ago, I made a list of my former donors with whom I wish to remain connected. Many will probably not be receiving anything on Valentine’s
Major gift fundraising is all about long-term relationships. You’re asking a donor to commit to giving more than once — usually over a long period of time, and possibly in perpetuity. Get to know them personally, and sincerely, and plan on maintaining the friendship. Fake friendships are transparent and mentally dismissed. As you would a
Fundraising 101 – Get on the Donor’s Agenda Read More »
Keeping up with the media — all forms — is vital for the fundraiser. There are a number of outlets where your potential donors might be mentioned, or might be seen on social media tied to big events. The social pages of the newspaper report on charity events frequently — and about those who attend.
Fundraising 101: Use the Media to Recognize Potential Donors’ Good Works Read More »
